Through strategic storytelling and targeted distribution, we ensure your content strikes a chord with the audience that shares your values. We meticulously tailor the narrative and visuals to align with the heart of your message, captivating the right viewers and fostering genuine connections.
Scriptwriting – More than words
Scriptwriting is a crucial stage in the video production process. When writing a video script, you’re combining all elements of the pre-production phase. You know your audience, you’ve fine tuned your message and developed your (multi) video strategy. The concept for your film is there. But a script will really define every step of the video, convey visual movement, human emotion and the overall tone of the imagery. With a script, you identify key elements of a production. You’ll describe locations, props, costumes, as well as any equipment needed.
We understand that scriptwriting is more than just the words of an actor or voiceover artist. A script gives meaning and context to these phrases which would otherwise be hollow. Let’s take one line in a script: “thanks mate, that was quick”. Would you know what this person is referring to? Probably not. Instead, if it is complemented by a scene description, we do get the rich information we need to envision the shots: “Ben walks into a pub. The barman sees him walking towards the counter. He pulls a pint and places it in front of Ben.” Now the sentence “thanks mate, that was quick” makes more sense!
Creating the Perfect Video Script
At Film Division, we’ve got the right people with years of experience in the video production process to translate your message into a rich script. And we’ll make sure that it resonates with your audience. It takes time to write a proper script, but you get that time back as a result when filming and editing. Editing to a clearly defined script saves time and money in the post-production process. This is because the editor can use the video script to really gauge what the message is about.
If you want to find out more about the scriptwriting process, feel free to get in touch.
Problem Diagnosis
Dive headfirst into creative collaboration where your vision takes centre stage. Through a whirlwind of analysing, sharing, imagining, and building, we’ll pinpoint what’s holding you back and what needs to take flight. It’s controlled chaos, where sparks fly and solutions take shape. Together, we lay the groundwork for what’s next.
Concept Development
With a solid understanding from the diagnosis, it’s time to bring your ideas to life. Here’s where creative alchemy happens. We mix and match, tweak and polish until we’ve got a concept that’s not just looks good, but truly resonates. A custom-tailored strategy designed to grab attention and never let go.
Production
Rolling! Now, we enter the realm of making it real. We’re talking meticulous planning, on-point logistics, and filming that captures the essence. With your input in our editing suite, we’ll craft a final cut that screams ‘awesome’. Then, it’s full steam ahead to digital delivery – crisp, impactful, and ready to wow.
Targeted Distribution
This is where the rubber meets the road. Your killer video needs an audience that’s eager and ready. We don’t leave that to chance. With razor-sharp targeting, we’ll make sure your content finds its tribe – the ones who’ll not only watch but act. This is your message, in the right place at the perfect moment, igniting change.
Behavioural Change
The seeds of change have taken root! With every view, share, and heartfelt response, your message is fostering growth, shaping minds, and nudging behaviours. This is the moment where inspiration meets impact.
Real people…reel results
“The initial reaction I had after our first meeting was that Film Division was going to help me deliver.”
“I would have no hesitation at all in recommending Film Division, in fact, I’d go a lot further than that. I would commend them to you.”
““…Film Division really helped us to shape what it was we wanted, what we were trying to get out of it. You really made us focus on the end product and who we were trying to reach”
““…the end result is a 90-second cinematic, really nicely shot video. I know it’s generated business. People tell me that part of the reason they choose us is because of the professional image that we have on our website.”
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“Our experience with Film Division was very positive. It was a very collaborative approach. They were very easy to work with.”
“The video delivered the right message in the right way. I think your passion for a project that you take on is clearly visible.”
“All five are simply excellent. Thank you. They make pipetting look sexy and exciting which is amazing. The clarity of the spoken word is fantastic, and the labs seems very busy. The video quality in terms of material is simply great.”
Creating change… one frame at a time
About Film Division
At Film Division we don’t just make videos – we spark movements. Born from a collective passion to amplify change-makers, we craft cinematic narratives that resonate and inspire.
Our tapestry weaves creativity with strategy, turning visions into visceral experiences. We’re not just a video production house; we’re collaborators, alchemists, and storytellers. From the whispers of an idea to the thunderclap of impact, we’re by your side. Together, let’s stir souls and sculpt a world buzzing with positive change.
About Film Division
FAQs
How can we ensure our content resonates with the right audience?
We have so much on our plates; how do you make the process manageable for us?
We get it; you’re swamped. That’s why we’ve designed a streamlined, hassle-free process. We take the heavy lifting off your shoulders, handling everything from concept development to distribution. Our collaborative approach means you stay in the loop without drowning in the details.
How do you expand the reach of our videos to engage more people?
We use a potent mix of razor-sharp targeting, data-driven insights, and stirring storytelling to catapult your videos to a wider audience. With our targeted distribution strategies, we make sure your content doesn’t just reach more eyes – it resonates, engages, and ignites action.
Our message seems blurry. How can you help us create a focused and clear narrative?
Clarity is king. Our problem diagnosis phase is all about refining and crystallising your message. We work with you to distil the essence of what you want to convey and then artfully craft a focused, compelling narrative that leaves an indelible mark on your audience.
How can we measure the real-world impact of our videos?
Impact is more than just views and likes. We delve into the data to track engagement, audience behaviour, and conversion metrics. Plus, our strategic focus on behavioural change means we’re always looking for tangible shifts in attitudes and actions. Together, we’ll define success and measure the waves of change your content creates.
Unleash your vision's impact…
At Film Division we don’t just make videos – we spark movements. Born from a collective passion to amplify change-makers, we craft cinematic narratives that resonate and inspire.
Our tapestry weaves creativity with strategy, turning visions into visceral experiences. We’re not just a production house; we’re collaborators, alchemists, and storytellers. From the whispers of an idea to the thunderclap of impact, we’re by your side. Together, let’s stir souls and sculpt a world buzzing with positive change.